Samhwa Paint Industry Co., Ltd. (CEO and President Jinsoo Oh) will hold a seminar for agency managers on Wednesday, February 24. The agency manager seminar, which started in 2012, is an event prepared to thank the agency managers, who are major business partners, for their hard work in the previous year and to make a promise for future win-win growth. In particular, this year, it is the first in the industry to open online non-face-to-face to meet more agency owners.
The 2021 agency manager seminar, which will be held online from 10 am on the 24th (Wednesday) for 75 minutes, will be held under the theme of 'safety', including the announcement of Samhwa Paint Industrial Co., Ltd.'s new brand slogan 'Samhwa is safe' did. This year, major new products and technologies, such as the anti-viral paint safe doctor and Aqua Floor Coat, developed for the first time in the domestic paint industry, will be introduced. In particular, a video was prepared in the form of a home shopping show host introducing a new product so that the dealer can easily understand the selling point and help actual sales.
In addition, the new brand slogan 'It's safe because it's Samhwa', which is officially announced at the dealership manager's seminar, was developed based on the results of analyzing Samhwa Paint's status and capabilities in the industry's market, interviews with stakeholders, and future direction. 'Safe' is a keyword that encompasses 'eco-friendly', 'protection', 'family', and 'health', and contains the will of a company specializing in safety to provide safe solutions to customers and agency owners.
An official from Samhwa Paint said, “The online seminar that we tried for the first time this year was designed to share the future of the company with agency owners and to strengthen digital communication with agency owners in a changing environment. We will focus on product development and technology research while contemplating a direction in which our lives can be more secure.”